Bruno Cerboni is an engineer, digital artist, and pioneer in AI-assisted creative production, based in Rome. He develops integrated services for the fashion industry using his proprietary SMART-ART methodology, a structured framework that combines generative AI tools with artistic sensibility and professional rigor. His services include the creation of photorealistic virtual models, the production of fully digital fashion shows, the generation of AI-powered lookbooks and visual campaigns, and the development of content for collections—from concept art to technical elements supporting the tailoring process. It operates in a spirit of complementarity with industry partners: designers, brands, tailoring houses, and showrooms can utilize its services as a creative and productive extension of their own business, without overlapping roles. It also works directly with brands and fashion houses seeking to explore virtual prototyping, reduce visual production costs, and accelerate collection launch timelines. He is a member of the Technical-Scientific Committee of ENIA (National Artificial Intelligence Agency) in the AI & Art domain, and his accolades include the National Innovation Award and the Red Herring 100 Europe. His presence at Rome Fashion Path represents a meeting point between Roman tailoring tradition and the new frontiers of digital visual production.
MAKER FASHION SERVICES FCODE DPMXD
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